From page speed improvements to selling keto products to SEO tips, 2020 was a year where we focused on content. And from our reports we’ve listed 10 of our top articles of 2020 that can help your small business website in 2021.
#1: How To Improve Page Speed Scores Using WPBakery Page Builder
Using a WordPress page builder is an easy way to customize a WordPress theme. The drag and drop functionality of the builder allows you to create and customize the layout without touching the code. The only drawback is that page builders typically add a ton of extra code to the front end of your website causing your pagespeed score to suffer. Let’s learn how we can improve Google Pagespeed scores while using the WPBakery Page Builder for WordPress.
#2: 3 Benefits of Keyword Rank Tracker for SEO on Your WordPress Site
Keyword tracking might seem like only the type of thing nerdy web development or SEO folks are interested in (and we are!), but it’s not just the tech-savvy who can benefit. These are some of the best reasons you should install a keyword tracker on your WordPress website.
#3: Site To Start Selling: Beard Oil
Are you looking to start a website as a way to make residual income? Or as a way to earn extra money on the side while keeping your day job? If you are then you should subscribe to our newsletter to stay abreast of our latest series: Sites to Start Selling.
#4: 5 Reasons to Redesign Your Small Business Website
The world moves quickly and in business, companies that are able to change and keep up with the times outlast those that don’t. One of those changes should be your company website. While there isn’t a hard and fast rule, these are 5 reasons to consider a website redesign for your small business website.
#5: Sites to Start Selling: Keto Products
Whether it’s part of a New Year’s resolution, summer shape up challenge, or an attempt at making a lifestyle change, everyone knows someone on a diet. Wellness is hot right now and few diets are making headlines and slimming waistlines like the keto diet. In our Side Hustle series, we’re taking a look at how this booming industry offers unparalleled opportunities for the budding e-commerce entrepreneur.
#6: All About Managed SEO Services: How It Works & Why You Need It
When you need to know the answer to a question, a recipe, an address, or anything else, it’s likely you go to Google. In fact, nearly 9 out of 10 of online searches are performed on Google. Search engine optimization, more commonly referred to as SEO, has been a buzzword for years, but what is SEO and why is it important to business owners?
#7: How To Improve Page Speed Scores using Elementor Page Builder
We had a client reach out to us because their site was loading incredibly slow. We ran a few page speed tests and received scores of 36/100 and the site was using Elementor as a page builder. Page builders for WordPress make it simple for those without coding backgrounds to create and edit layouts of their website but they add a substantial amount of code to the front end of your site causing low performance scores. Once we had completed the work we were getting Google Pagespeed scores of 91/100 so let’s learn how to improve page speed scores using Elementor page builder.
#8: SEO for Small Businesses: How to Improve Your SEO Rankings
What would reaching the top spot of Google do for your business?
It’s been shown time and time again that the top spots of Google get the most traffic. In fact, the first result of a search gets a whopping 33% of the clicks!
If that sounds like something your business could benefit from (and whose wouldn’t?), then it’s time to up your SEO game. Learn the techniques that work, develop a winning strategy, and put your ideas into action to climb the ranks.
To start you off, take a look at our guide to SEO for small businesses.
#9: You Should Be Embedding Your YouTube Videos
Video is a great marketing tool for small businesses. It’s relatively easy to create, publish and share. Video on your website can increase your visitors time on site, can improve click through rates and can increase purchases but only…if you add the video on your website.
#10: How To Create a Google Analytics Account
We transform many outdated websites to be modern and responsive and have noticed many of them are not tracking visitors. Analytic reporting is key when trying to figure out what’s working on your website and what needs improving. Good news is there are free tools we can use to track visitors and setup and installation is relatively easy. Let’s learn how to create a Google Analytics account for your website.